by Mike Heffley | Digital Marketing, SEO - Search Engine Optimization
SEO, or search engine optimization, is one of the most important aspects of any digital marketing campaign. It can be difficult to rank for competitive keywords without proper optimization. There are two main types of SEO: on-page and off-page. On-page SEO is the...
by Mike Heffley | Digital Marketing, SEO - Search Engine Optimization
When I meet someone new and they ask what I do, I typically tell them that I run a Digital Marketing Agency. Sometimes I get confused stares, then I tell them I help an organization or company show up on Google and other places online when people search for products...
by Mike Heffley | Digital Marketing, Online Marketing
What is the difference between a digital marketing agency and a traditional marketing company? This is a question we have been asked on multiple occasions so we thought we’d explain the differences – neither is good or bad and many times we collaborate...
by Mike Heffley | Digital Marketing, SEO - Search Engine Optimization, Website Design, Website Development
As a Digital Marketing Agency, we focus not only on SEO ranking but also on end-user experience. In the good old days (like 5+ years ago), site speed was not always looked at as much as it should have been. Now it is a major SEO ranking factor by Google so it is...
